Can I Drip Email In Active Campaign

Can I Drip Email In Active Campaign

Can I Drip Email In Active CampaignCan I Drip Email In Active Campaign

You can also see whether the completion rate has increased or reduced, the length of time it takes for contacts to reach that objective, and you can browse all contacts to see who did and didn’t reach the objective. ActiveCampaign’s Message Variables is my preferred function. It saves me a lots of time and effort, and neither MailChimp nor ConvertKit (update: 9/2020 ConvertKit now has ” snippets”) has an equivalent function.

Let’s say you have the first name of just some of your contacts, which holds true with my list. I typically don’t require a first name to register to my list, however in some cases I get a very first name, such as when someone buys an item. Would not it be good to greet your contacts by name, in the events when you have it? You can do this, however it’s troublesome.

I’m likewise filtering for generic terms included by other systems, such as a dash, or “Guest.” If they have a very first name, I say “Hey,” and then their given name. If they don’t, I just say “Hey there,” (Can I Drip Email In Active Campaign). By developing a Message Variable in ActiveCampaign, I can easily alter my welcoming according to whether I have the contact’s first name.

Can I Drip Email In Active Campaign

I developed a variable that’s merely %greeting-hey%. If I have the contact’s name, it shows up in the email. If I don’t have the contact’s name, it defaults to “Hey,”. Where Message Variables really save me a great deal of time is by allowing me utilize the very same automation over and over again for my webinars, and I can quickly change out all of the details.

Can I Drip Email In Active CampaignCan I Drip Email In Active Campaign

Here are variables for a webinar I run called “Bust Through Creative Blocks.” You can see I have a bunch of different variables here, such as the date and time of the webinar, the rate of the item, deal terms, coupon code, and more. Each time I run a new webinar, I can alter each of these variables to match any schedule changes or offer changes.

And here it remains in an e-mail. This message variable enables me to quickly alter out a countdown timer. I did discuss earlier that a person of the cons of ActiveCampaign is their email editing experience. I switched from MailChimp, and MailChimp takes place to have the finest e-mail modifying experience. I really like to send out easy emails.

Can I Drip Email In Active Campaign

I have actually found that extremely hard to do with ActiveCampaign. For awhile, I was editing e-mails in ActiveCampaign’s hybrid editor, which is quite clunky. For a long time, I used ActiveCampaign’s hybrid HTML and WYSIWYG editor, which was activated by a standard template I developed. The user interface for the HTML editor appears like it was pulled from some free open-source job. Can I Drip Email In Active Campaign.

However, including images is a bit of a task. You need to choose them from a file browser. There’s no drag and drop option. ActiveCampaign’s HTML e-mail editor needs that you make up completely in HTML. The alternative to this, if you want to have control over the HTML, is to edit pure HTML, with a sneak peek on the side.

Including images to ActiveCampaign’s rich text editor is a cumbersome experience. You require separate text boxes for above and below the image. Lately I have begun utilizing ActiveCampaign’s rich text editor. They have some nice templates, however I still wish to send out the simplest email possible. They do have some plain-looking emails, however they have some degree of minimal formatting, which you can’t get rid of – Can I Drip Email In Active Campaign.

Can I Drip Email In Active Campaign

However, with some changes, I can make my email pretty fundamental. I can make it instantly use up the entire window, and I can tweak the typography to be a little bigger, and have a bit more prominent. The most discouraging part of ActiveCampaign’s rich full-screen editor is including images. Envision you have actually just typed out a fantastic email. Can I Drip Email In Active Campaign.

You can’t just include an image to a block of text. Rather, you need to develop 2 blocks of text: one for before the image, and one for after the image. If you’ve made any format modifications, you’ll have to watch on those to stay constant. That’s something to deal with when you want to include one image, however when you wish to add numerous, it becomes a big task.

They even have a fundamental mage editor where you can crop the image – Can I Drip Email In Active Campaign. MailChimp’s editor is the finest I’ve seen in all of the e-mail marketing platforms I have actually attempted. You have access to the underlying code, so you can develop a genuinely plain e-mail, provided you make a basic template first.

Can I Drip Email In Active Campaign

MailChimp’s built-in image editor is very powerful. You can resize, crop, and add customized text to your images. I miss MailChimp’s email-editing experience (Can I Drip Email In Active Campaign). It would conserve me a little time to have that same experience on ActiveCampaign. But the highly-customizable automations I can construct on ActiveCampaign more than make up for that potential time cost savings.

ConvertKit’s e-mail modifying experience is really plain, but simple to navigate. Their design templates are limited, which is fine with me, however their e-mail editing experience is somewhat simpler because you can create inline images, and you can produce an absolutely plain e-mail, and even edit the underlying HTML. If you desire to make some fast edits to some emails in an automation, with ActiveCampaign, it’s troublesome.

I’ll click an e-mail, and it takes me to the editor for that e-mail. Note that I can’t even Command + Click to open it in another tab. Whether they indicated to or not, ActiveCampaign has handicapped Command + Click from the automation editor. If I wanted to switch backward and forward in between various e-mails, I would intuitively be inclined open the exact same automation in numerous tabs, then open the respective emails from each of those tabs.

Can I Drip Email In Active Campaign

In the Automations section, there’s a “Handle Messages” location. From here, you can see all of the messages in each of your automations. You can modify every one, or you can Command + Click to open each in a new tab to more easily edit your whole sequence. Can I Drip Email In Active Campaign. Contrast that with ConvertKit’s Sequences.

Again, it would conserve me a lot of time to have ConvertKit’s automation e-mail editing experience on ActiveCampaign – Can I Drip Email In Active Campaign. However picking an email marketing platform is like selecting a spouse. ActiveCampaign offsets it with their Message Variables, more robust automations, and advanced segmentation. Speaking of segmentation, another factor I switched from MailChimp to ActiveCampaign was that MailChimp has limited division alternatives.

You can integrate characteristics with an AND/OR operator, and you can mix and match those groups of qualities with another AND/OR operator. With MailChimp, you can just section by AND/OR, however MailChimp’s Pro strategy allows more advanced segmenting, for an additional $199 a month. In my look for the best email marketing platform, I saw lots of others, a few of which I have actually currently discussed.

Can I Drip Email In Active Campaign

ConvertKit. If I weren’t on ActiveCampaign, I would most likely be utilizing ConvertKit. Their automations are a lot easier to develop, though they aren’t as versatile as ActiveCampaign’s, and their divisions options aren’t as sophisticated either. They also don’t have objective tracking, or Message Variables. MailChimp. You already understand that I switched from MailChimp to ActiveCampaign.